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COMPANY OVERVIEW AND PRESS KIT
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Overview
The Blueshift Group, headquartered in Albany NY, is a multifaceted agency established in 2001 (filed in the county of Albany on
December 31, 2001), by Founder and Owner, Regina Tillman. It was created to provide promotional and developmental support to
Artists and Businesses as an outgrowth of activities geared toward developing some "buzz" around a particular Artist found while
attending an out-of-town conference several years earlier. The current and primary objective of the agency is to establish a synergistic
approach to connecting with the potential audience or market of each client taken on. To this end, we apply both traditional and
"alternative" strategies for marketing and promotions while establishing additional components that can aid in the support of Artists as
the need arises.
Our growing Talent Roster demonstrates that we specializes in Independent Artists, especially Blues and Blues-influenced Musicians,
but as well, include Christian, Pop and Rock Music Bands from the Northeast of the USA in addition to Talents from around the globe.
We intend to expand the genres represented to include those in Jazz, Hip-Hop and World Music as opportunities present themselves,
in order to bring to audiences a variety of extremely talented emerging Artists which we feel strongly about on a "personal" level,
believing that they should be seen and heard in greater numbers. Artists in other mediums will be promoted as well. Selected
services are also available to emerging businesses, which we define as progressive in their management orientation, philosophy, or
products. We seek the development and nourishment of relationships between individuals and organizations in the hopes that our
collaborations will create a sustainable future for those we connect with… and move toward the higher human potential, that of
becoming successfully "inter-dependent". And when it's all said and done, we love to learn, to laugh, and to have a real good
time!
Whether retained as an "In-House" partner or as an a'la carte service provider, our expanding array options are designed to address
the particular goals and objectives of each individual client. We believe that a "cookie cutter" approach is not in our nature nor to the
best interest of those we serve. (Read more on our profile of current and future services).
By the way, what the hey is a "Blueshift"?
Blueshift and Redshift have definitions based in science (physics) and are referred to in the color changes of objects in the celestial
plane… objects in the sky… and, in the case of Blueshift, the associated color (blue) seen when those objects are moving toward the
Earth. The Encarta Online Encyclopedia and Dictionary indicates something of the nature of: wavelength displacement indicating
decreasing distance; or a displacement in the wavelength of spectral lines toward the blue end of the visible spectrum, indicating that
a radiating source and the observer are approaching each other. (Note that the opposite movement, away from the observer, is
referred to as a Redshift.) Of course, all wavelengths, be they associated with sound, light or radiation, change as an object comes
closer, or further away, from "the observer".
Thus, we found this Blueshift spectral phenomenon significantly related to our mission… the observers being whomever we have
defined as the target audience… be they potential fans, targeted markets and audiences, or parties that could be mutually beneficial
or meaningful to our clients to collaborate with.
We thank you for your interest… and the beginnings of "the Shift" toward our Artists and Clients!
Company Press Kit
Contact us for your request to snail mail The Blueshift Group Press Kit to your office and
for any other inquires or promotional materials. Please indicate if music or talent-related
and we will include our Talent Booking Sampler CD.
Attention: Non-Profits, Charitable Causes, Sources of PSA's
Call us for no or low cost solutions to getting your word out via the internet. Services
rendered are based solely on our discretion upon evaluation of the cause or the
announcement, however, we are committed to donating a certain percentage of our time
and resources to a range of worthy endeavors in aid of the community-at-large.
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